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podcast:person tags
Trust & Influence in B2B
Who Starcast found on this show’s newest episodes, as tags you can paste into your feed. Check them before you publish: the names come from reading your episode notes, and reading can be wrong.
Show hosts
Paste inside <channel>, next to your <itunes:author>.
Newest episodes
Paste each set inside that episode’s <item>. Episode tags replace the show’s for that episode, so the hosts are listed again.
Is a lack of ‘commercial credibility’ the Achilles heel of B2B brands in the sales conversation? | Lorraine Emmett of Emmett & Churchman on ‘The Trust Advantage' Oct 21, 2026
How to win trust in ABM's biggest deals Oct 14, 2026
Everyone's talking about BGM, but how do you measure maturity? | Analysis from Pretzl's new Buying Group Index Oct 7, 2026
How to add them
- Your feed needs the namespace on its
<rss>tag:xmlns:podcast="https://podcastindex.org/namespace/1.0". - If your hosting company has a People or Credits setting, enter the same names and links there instead.
- If it lets you edit the feed or add custom tags, paste the lines above.
Each link goes to the person’s Starcast page. Photos are included only where we can share them without a credit line.
Guests box for your website
Your recent guests, with a “Powered by Starcast” link. Free to use with that link. It updates by itself once a day.
Why credits matter
- Podcast apps that read these tags show who is on each episode, with a name, a photo and a link.
- Your guests get credit wherever the episode plays, not only in your show notes, so they have a reason to share it.
- Listeners who liked a guest can find them again by name.
- The tags live in your own feed. If you change hosting company, they move with you.