Bone-Smashing to Jaw Fracturing: The Dark World of ‘Looksmaxxing’

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From jaw pain caused by "mewing" to extreme internet trends where young men take hammers to their face, the internet’s obsession with "looksmaxxing" is going far beyond a basic skincare routine. This week, Dr Emma Craythorne and Dr Ellie Rashid investigate the bizarre, dark, and often dangerous underworld of extreme aesthetic manipulation. In this episode, Emma and Ellie unpack the medical realities behind softmaxxing vs. hardmaxxing, the psychological impact of online body ideals, and why trying to "mew" or "bone-smash" your way to a chiselled jawline is a recipe for permanent damage. Plus, they explore how these online trends exploit vulnerability, the dangerous black-market use of…