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The Proof with Simon Hill

The Proof with Simon Hill

Food Labels, Fibre, and Ultra-Processed Foods: What Really Matters | Rhiannon Lambert

Apr 28, 2026 · 59m

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On this episode

About this episode

Ultra-processed foods are now the central nutrition conversation of the decade, but the gap between the marketing and the evidence has never been wider. In this episode, I sit down with registered nutritionist and Sunday Times bestselling author Rhiannon Lambert to bring some practical clarity to what the science actually says. We get into how the NOVA system can be too blunt to be useful, why calorie counts on packets are often 30 to 40 per cent inaccurate, what the most recent UPF and cancer data actually shows, and how to spot the difference between sensible fortification and the additives that are genuinely worth questioning. What we cover: What ultra-processed foods really are, and why…