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The Official SaaStr Podcast: SaaS | Founders | Investors
SaaStr 867: $0 to $500M ARR in 13 Months. Inside Higgsfield's Viral AI Growth with Alex Mashrabov, co-founder and CEO
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SaaStr 867: $0 to $500M ARR in 13 Months. Inside Higgsfield's Viral AI Growth with Alex Mashrabov, co-founder and CEO Most companies take years to get to $10M ARR. Higgsfield got there in eight weeks, then kept going. In 11 months they crossed $300M with 120 people and no traditional sales team. Jason Lemkin has been a customer since near the beginning, using Higgsfield to build every video asset for SaaStr, and in this session he sits down with co-founder and CEO Alex Mashrabov to get the real story behind the numbers: what actually drove the growth, what they built that nobody else had, and what they got wrong along the way. The answers are more surprising than the headline. Seventy…