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Embracing Marketing Mistakes

Embracing Marketing Mistakes

EP 115: The Moment Claude Co-Work Replaced 4 Days of Work in 30 Minutes

Jun 16, 2026 · 1h 1m

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About this episode

He handed AI a full marketing project… and it came back finished in 30 minutes. What used to take 4 days of analysis, reporting, and presentation building was done in a single sitting with better insights included. In this episode, Andrew Bruce Smith breaks down how tools like Claude Co‑Work are changing the way marketers actually work. This is not about faster copy or better prompts. It is about delegating entire workflows to AI and shifting your role from execution to management. You will h...