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Aspire with Emma Grede

Aspire with Emma Grede

How Dr. Barbara Sturm Built a Billion Dollar Beauty Brand with Zero Training

Dec 30, 2025 · 1h 8m

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About this episode

How does a doctor with zero beauty training build one of the most influential skincare brands in the world? In this episode of Aspire, Emma Grede sits down with Dr. Barbara Sturm — the founder behind a global, anti-inflammatory skincare empire — to reveal the true story you’ve never heard. Dr. Sturm opens up about the bullets she dodged, the bets she made, and the risks that almost broke her. From being dismissed by the beauty industry to scaling a brand from €350 to a brand valued at over a billion dollars. Dr. Sturm shares the mindset, the science, and the steps it took to build something no one believed was possible. You’ll learn: -How she built a global brand without investors -The…