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NOISE vs SIGNAL by Inman

NOISE vs SIGNAL by Inman

The Agency’s Mauricio Umansky on Launching The ARA and Where Real Estate Goes Next

Sep 17, 2026 · 25m

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About this episode

In this episode of NOISE vs. SIGNAL by Inman, CEO Tom Bohn sits down with Mauricio Umansky, CEO and Founder of The Agency, to discuss the changes he believes are needed across the real estate industry and why he helped launch the American Real Estate Association (ARA). Umansky shares his case for raising the standards of the profession and creating a more collaborative approach to private listings. He also discusses The Agency’s expansion into New York and how the company plans to preserve its boutique culture as it grows. The episode closes with NOISE vs. SIGNAL, where Umansky weighs in on where the MLS is headed, the impact AI could have on the agent population and whether a future run…