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Hidden Brain

Hidden Brain

You 2.0: The Passion Pill

Jul 7, 2025 · 49m

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About this episode

You’ve probably heard the saying, “Do what you love, and you’ll never work a day in your life.” The idea is that pursuing your passion will feel invigorating — almost magical. But passions can easily wane over time. This week, behavioral scientist Jon Jachimowicz looks at how to keep our passions alive, and how to channel old passions into new pursuits.