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Search Engine Manipulation: Dr. Robert Epstein on Who Really Controls Your Mind
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About this episode
Dr. Robert Epstein — Harvard-trained psychologist and former editor-in-chief of Psychology Today — joins Julie Lokun and guest co-host Jen Fontanilla to break down the Search Engine Manipulation Effect (SEME) and how algorithms quietly shape decisions without people noticing. The conversation reframes "the algorithm" as something entrepreneurs can understand and protect against by owning their ecosystem instead of renting their audience.