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The Best 5 Minute Wine Podcast

The Best 5 Minute Wine Podcast

Secret World Behind Wine Lists: How Restaurants REALLY Choose Your Bottle Pt. 2

Apr 23, 2026 · 6m

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On this episode

About this episode

Forrest uncorks the hidden mechanics behind how wines make it onto restaurant lists and retail shelves. Guest Sherman Mohr reveals the behind‑the‑scenes world of distributors, suppliers, sampling budgets, real‑time sales data, and why your favorite bottle keeps showing up at your local store.