1021: How dbt Won Analytics Engineering, with dbt Lab’s CEO Tristan Handy

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In Episode #1021, Tristan Handy (Founder and CEO of dbt Labs) joins Jon Krohn to explain how a study of about a hundred companies in 2016 became analytics engineering, and then became a tool that over a hundred thousand data teams rely on. Tristan coined the term, chose SQL when Spark was the fashionable answer, and spent a decade turning down acquisition offers because none of them were good for the people using dbt. He is now merging dbt Labs with Fivetran and taking on the presidency of the combined company, the first deal he says cleared that bar. In this episode, Tristan walks through what dbt does to your raw data, argues that the semantic layer matters more once analytics agents are…