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PLANTSTRONG Podcast

PLANTSTRONG Podcast

Ep. 355: How Alternative Meat Could Replace Industrial Animal Agriculture with Bruce Friedrich

May 28, 2026 · 1h 9m

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On this episode

About this episode

Rip visits with Bruce Friedrich, founder of the Good Food Institute and author of Meat , to explore the future of protein—and why alternative meat could reshape our global food system. Bruce breaks down the science and differences behind plant-based, cultivated, and fermented meat—and explains why innovation, not restriction, may be the key to meaningful change. From global hunger and climate impact to food security and economic opportunity, this conversation connects the dots between what’s on our plate and the future of humanity. Key Takeaways: Why meat consumption continues to rise globally—and why that matters The hidden costs of industrial animal agriculture The three types of…