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The Best One Yet

The Best One Yet

👀 “Deceptively Good Marketing” — A24’s Elizabeth Holmes hit. Hermès’ emerging suburbs. Supplement acid strips. +Failure Day

Oct 21, 2026 · 22m

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Hermès’ new emerging market? American suburbs… Call them “Nashvillionaires.” “You Can See Everything” has a 21% chance to win Best Picture… Because Nathan Fielder has a strategy. Olive oil in shampoo bottles, water in beer cans… But supplement in acid strips? Trend alert. Plus, Happy International Failure Day… which we failed. $HESAY $AMC $SPY Grab your Tickets to the IPO Tour: Our In-Person Offering Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets NEWSLETTER: https://tboypod.com/newsletter OUR 2ND SHOW: Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with.…