Starcast
Join the waitlist
eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection
The Hidden Cost of Fraud Protection: Good Orders You’re Declining Before BFCM
Coming soon to iPhone. Already have it? “Listen in Starcast” takes you straight there.
On this episode
About this episode
Shopify flagged the order as high risk. Cancel it or ship it? For most Shopify brands, that guess is quietly costing real revenue, and BFCM is about to multiply it. In this episode, Trevor Miller, Senior Account Executive at ClearSale, breaks down: * Why false declines, not chargebacks, are the fraud number most merchants can't quote * How a one point lift in legitimate approvals on $20M in sales can add up to $200K in order value * Where Shopify Protect stops and a second human review picks up the gray area orders * Why January is the "report card month" for every holiday fraud decision you make right now Selling higher-ticket products, shipping internationally, or canceling more "risky"…