Starcast
Join the waitlist
Coaching Product Strategy
Coming soon to iPhone. Already have it? “Listen in Starcast” takes you straight there.
On this episode
About this episode
Christian sits down with Marty to demystify one of the most talked-about, yet misunderstood topics in product: product strategy. They draw sharp lines between business strategy, go-to-market, vision, and product strategy; dig into why lack of focus masquerades as a “prioritization problem”; and unpack how strong product strategy drives alignment and results. - Today’s discussion unpacks: A clear definition of product strategy How product strategy differs from business strategy What “we have a prioritization problem” really means Earning stakeholder trust Moving from feature roadmaps to outcome-based roadmaps How to pick focus areas How to increase the odds of success When and how AI belongs…