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The Peel with Turner Novak

The Peel with Turner Novak

Life360's 17-Year Journey to $3B | Chris Hulls, Founder and CEO

Jan 2, 2025 · 1h 21m

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About this episode

Chris Hulls is the co-founder and CEO of Life360, the social network for families. At the time of recording, its the 15th largest app in the US, with over $330 million in annual revenue, and valued at over $3 billion in the public markets. We go inside the two decade journey building Life360, competing against Sam Altman and Woz, almost getting cancelled on TikTok, and going public twice - first in Australia, then again in the US. Timestamps: (00:00) Intro (02:04) Why CEO’s are getting more authentic (04:59) Building a social network for family (08:14) Starting Life360 after Hurricane Katrina (12:23) $30k from mom and a professor (13:52) $300k grant from Google (16:13) Launching on the…