#335 The Secrets of How Our Beliefs Influence Us | Nir Eyal

About this episode

Dr. Adam Dorsay introduces SuperPsyched and interviews New York Times bestselling author Nir Eyal about his book Beyond Belief, co-written with Julie Li, on how beliefs—distinct from facts—shape behavior and outcomes. Eyal explains the book’s origin in reader calls about Indistractable and argues motivation is a triangle of behavior, benefit, and belief, with belief as the keystone. They discuss changing beliefs through evidence, how attention can amplify pain, and research on pain reprocessing, placebo/nocebo effects, and hypnos-sedation, including case studies of surgery without anesthesia and a placebo “overdose.” Eyal warns that labels can become limits, shares how reframing his…