Inside The Secret World Of £3M+ Hypercars: Who Buys Them & Why Most Fail?!

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What does it REALLY take to build a multi-million-pound hypercar company, and why do so many fail before producing a single car? In this episode of Road To Success, Ben sits down with Jens Sverdrup, Executive Chairman of Zenvo Automotive, to uncover the reality behind the world's most exclusive hypercar brands. Having worked alongside some of the biggest names in the industry, including Koenigsegg and Pagani, Jens reveals why even £100 million might not be enough to launch a successful hypercar brand, why he's personally refused to sell cars to certain customers, and the shocking costs of owning and maintaining some of the world's rarest machines. From his relationship with Christian von…