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Bloomberg Talks

Bloomberg Talks

Nascar CEO Steve O'Donnell Talks Reshaping Business

Sep 8, 2026 · 9m

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About this episode

Steve O'Donnell, NASCAR CEO, says the business has good momentum but he's still focused on attracting younger viewers and getting new fans to the track. He also talks about competition among the drivers and how that helps the sport. He speaks with Bloomberg's Bailey Lipshultz and Randall Williams. See omnystudio.com/listener for privacy information.